06 December 2013

It's time to eat healthily

[Snapped on a cellphone]

The way I see it this signage ought to read "It's time to eat heathily" because 'It's' is a contraction of 'It is', and heathily is an adverb describing how one is to eat. 


Syntax Schmintax is an attempt to document, and make myself more aware of, the grammatical errors being made in advertising and marketing by organisations who in the main employ professional sign-writers and printers.  It is by no means an authoritative reference, and is only my personal opinion.  Feel free to chime in and comment, especially if you are one who has an English honours degree (which I don't)!